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© 2020 Jessie Ginsburg, M.S., CCC-SLP

How I went from the confused and defeated clinician to helping thousands of SLPs create assessment and treatment plans that actually work.

Before there was ASD from the Inside Out...there was a confused and defeated therapist.

Frustrated about lack of progress.

Questioning my therapy approaches.

Wondering if these kids would ever "make it" in the real world despite knowing that I had their absolute best interest at heart.

Ice Cream, Imagination, and a Bad Case of Imposter Syndrome

It was not a walk in the park to get here.

While I was thoroughly trained in my first job by not one, but three incredible mentors, and my transition from trainee to clinician was fast-paced and smooth...

The road to finding myself as a therapist was not fast or smooth.

I was hit with a major case of imposter syndrome. When I would see the silhouette of a supervisor peeking through the observation window on my door...being a therapist felt harder and scarier than it should. There were a lot of evening ice cream sessions. I dreamed of better days ahead.

My imagination brought me from there to here. I would say from A to Z, but it wasn't that linear or simple. It was more like "over the river and through the woods..."

When I started to rethink my assessment process and redesign my treatment sessions....

I revived my therapy.

It wasn't as easy as 1...2...3

I was ready to make a difference but it wasn't going to be easy.


One of my clients was a 3 year old boy who was nonverbal. Did I mention our sessions were 3 hours long?!

I tried anything and everything (and I mean everything) to connect with this boy.


It was time for me to submit a video for all of the clinical supervisors to review. I was terrified.


I took a video of him dancing on the table and jumping off into my arms. He was the most connected and engaged I'd ever seen him. I was sure these supervisors had never seen him like this. I was so excited for them to see it.


By the way, if you didn't see this coming, a little word to the wise: Do not submit a video to your supervisors in which you are encouraging a toddler to stand and jump off of furniture. Lesson learned.


But I also learned that sometimes it takes wildly unconventional ideas to truly connect with a child.

I was on a mission.

I discovered that in order to make a difference, not only in a child's communication skills, but in his life, I needed to think in a new way.

So I did a "brain dump" of everything I knew about working with kids on the spectrum. And I learned:

  • Language and social skills are not the only areas that SLPs should be assessing

  • ​Intrinsic motivation is a key element that is often overlooked

  • ​A child's learning starts with human connection

And after I had too many "ah ha" moments to count...

I created an action plan that helped me morph into confident therapist ready to change the world...one kid at a time.

And the best part is...

I have the honor of helping therapists just like you.


With one action plan.

Start diving INSIDE OUT

A Little About Me

Mom to two always adorable and mostly sweet little boys, Connor (3) and Tucker (1)

Founder of Pediatric Therapy Playhouse, a multidisciplinary clinic in Los Angeles

Contributor to the American Speech Language Hearing Association magazine

Viral video creator

Board member-elect of the California Speech Language Hearing Association 

Hometown is Carmel, California

Have had my mini-horse, Fritz, since I was 9 years old